Mr. Pretzels

Mandate

Mr. Pretzels looked to Voyou Bouffe’s expertise in packaging design and agri-food marketing to create packaging for its new products for retail sale in Costco and grocery stores. We also updated its in-store menus.

Challenge
  • To create an identity for the retail product line that stands out while reflecting the Mr. Pretzels brand image, so that consumers can quickly identify it with the products they buy in-store.

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